Describe the service and the next step

A service listing should tell guests what is available, when it is available, and how to request or book it. Include prices or conditions where relevant so guests know what to expect.

Use plain language and separate the action from the description. A phone number, WhatsApp link, or request action should be easy to identify.

Keep the presentation consistent

Group related services and use the same style for hours, prices, contact methods, and availability. Consistency helps guests compare options without needing to ask staff to interpret the page.

For local recommendations, distinguish property-provided recommendations from external map or transport services.

Measure what is useful

Ask staff which questions still reach reception and ask guests which information was difficult to find. Use that feedback to update the directory.

Avoid promising a particular revenue lift without measuring it. Track service inquiries and orders over time if you want to understand how digital discovery affects property outcomes.

Make hotel services easier for guests to discover

Describe the service and the next step

Keep the presentation consistent

Measure what is useful

See how the guest directory works